Aspire for Higher, the Battle Cry of the Better Man

Lifestyle design. It’s a cool, hip marketing term to describe people who make money without a 9-5 job. But everybody designs their own lifestyle.

The cubicle nerd, the QC manager, the HR assistant, the IT guy. All of them made their choice.

They were at A and decided to go to B. The idea being that they can go from A-B, from B-C, from C-D etc. step by step all the way until they are “comfortable”.

Well listen fellas, I decided to skip all those un-necessary steps. I went from A-Z and didn’t bother asking permission. In hip marketing terms I’m a lifestyle designer.

Can everybody do what I can do? Of course not, and it’s stupid to suggest “well, if everybody did that the world would stop“. Listen, not everybody will do it. Not everybody can do it.

You know why? Most people lack the ability, the creativity, the balls, the je ne sais quoi. Most people are just….normal people. And they’ll live normal lives. Good for them.

They can have their Facebooks and their Walmarts and their televisions.

But Bold and Determined isn’t for normal people. Bold and Determined is for the men who aspire for higher. The Gentlemen Wolves who require better and aren’t afraid to get their hands dirty to get what they require.

When I was a little kid I learned a very important lesson. I learned that if you accept humiliation you will get humiliation. And I learned that if you have a money making skill you can walk away from anything without a care in the world.

One day my dad came home and he was laughing about how he had quit his job that day. The boss man had tried to give him some grief and my dad said “kiss my butt” and came home laughing about it. He was a craftsman, he could find a new job within hours, he knew it, and he wouldn’t take any grief from anybody.

When a normal person is humiliated by the boss he won’t say “kiss my butt” and walk away laughing. What he will do is accept the humiliation and then when he gets home he will start with “when I have ‘F-you money’ I’m gonna tell my boss where to stick it!“.

This is the normal way of rationalizing and accepting defeat, failure and humiliation. These people, normal people, will never have ‘F-you money’ because they accept defeat in the moment and talk big later when they feel safe. Timid when it counts and big when it doesn’t count.

But…

To have ‘F-you money’ you must first develop ‘F-you ability‘.

What is ‘F-you ability’?

It’s two-fold:

  1. Having the ability to say “F-you” in the moment, not wait until later to tell your wife, girlfriend or the internet about it. The ability to never accept humiliation.
  2. Having the ability to make money independently of any job, employer or corporation. The skill of making money without begging.

So how do you develop ‘F-you ability’?

So sorry to say, friend, but if you’re a normal person you don’t. It won’t happen. Normal men don’t have the discipline, desire, drive or determination.

If you’re an extraordinary man, a Gentleman Wolf, you develop this ability by working for it. So sorry to give you the hard answer, but it doesn’t come easy. It takes time and effort but it stays with you for a lifetime.

If the ability exists within you all you have to do is let it come out.

Let yourself aspire for higher. Let yourself be the better man. Let yourself rise above the level of those other animals.

Let yourself embrace success, and not fear it like so many of your peers do.

They’ll hate you for it. But it would be a lot worse if you were accepted as one of them.

For the Gentleman Wolf here is an idea…

Find what you love and let it empower you. Let it become your obsession. Let yourself say F-you to everything else.

What is your other option?

Your other option is to be a normal man.

…but that’s not a real option. That’s surrender.

Until next time.

Your man,

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